Mouser Video Series Back with Super Hero Project

Mouser

EX-MYTHBUSTERS STAR RETURNS, WITH FIRST EPISODE TIED TO MAY 6 MOVIE RELEASE


Mouser Electronics Inc., the Mansfield-based electronic components distributor, has announced the launch of a new series in the Empowering Innovation Together program featuring former Mythbusters star Grant Imahara.

This is the second season for the program featuring Imahara, a longtime Mouser customer.

The company said the new series also will also feature of new Mouser Innovation Lab, in which Imahara and special guests will build cutting-edge projects powered by the latest products and technologies from Mouser’s partners in manufacturing.

MOUSER TEAMS WITH MARVEL IN SERIES

The first project has a super hero theme.

In it, Mouser will team with Marvel to build technology from the Marvel’s movie Captain America: Civil War, which hits theaters on May 6.  The project video will feature real-life functional versions of Captain America’s shield and Iron Man’s gauntlet, the company said in a news release.

Imahara will team up with viral video celebrity Allen Pan for a video series about the build process, all the way from concept to the “final unveiling,” Mouser said.

“I’m really excited to get into the new Mouser Innovation Lab and start working on these cool devices from the Marvel Cinematic Universe.”
– Grant Imahara

The company said the first series will be sponsored by Molex and Analog Devices, who will supply advanced new parts for the build.

“I’m really excited to get into the new Mouser Innovation Lab and start working on these cool devices from the Marvel Cinematic Universe,” Imahara said in the release. “I’ve seen several of Allen’s project videos. I can’t wait to see what we can come up with in the lab.”

Mouser Electronics President and CEO Glenn Smith said the new series will explore a variety of themes.

“The goal of the Empowering Innovation Together program is to inspired and engage engineers of all ages — from students to millennials to lead engineers,” Smith said. “During the year, we’ll be exploring space tech, pushing the boundaries of drone capabilities, and even 3D printing a car.”

STEM EDUCATION ENCOURAGED BY SERIES

For Marvel, the series is a chance to help influence students into STEM education.

“With Mouser combining engineering and Marvel’s characters into an entertaining and easy to understand STEM-oriented video segment, it will help students and others gain new insights into the technology field,” said Mindy Hamilton, senior vice president of Global Partnerships at Marvel Entertainment LLC. “We enjoy working with any partner that helps to highlight the benefits that STEM brings to young minds.”

Mouser Electronics is a subsidiary of TTI Inc., and is a part of Warren Buffett’s Berkshire Hathaway portfolio of companies.


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