Ask Mark Cuban a Question at SXSW

Mark Cuban SXSW

Entrepreneurs will have the opportunity to ask Dallas Mavericks owner Mark Cuban live questions March 13, via Twitter, during a question and answer session at South by Southwest Conferences and Festivals in Austin.

Sponsored by Dallas-based AT&T Business Solutions, the event will take place from 2–3 p.m.

“It’s going to be an amazing event,” Cuban said.

The Q&A is part of the Brand Innovators “What’s Next on the Digital Horizon” SXSW summit being held from March 11-15 at Lambert’s BBQ, 401 W 2nd St.

“It’s going to be an amazing event,” — Mark Cuban

Cuban plans to speak on entrepreneurship and small business best practices during the Q&A, which will be moderated by Joy Hays, director of digital and social media for AT&T.

“Our goals are to surface and bring relevant information and thought leadership coming out of SXSW to a broader audience of businesses who could benefit from hearing and seeing this content –- even if they couldn’t make it down to Austin,” said Randal Lawrence, director of marketing communication, business marketing, for AT&T (NYSE: T).

The event can be viewed live on Periscope on the @attsmallbiz Twitter handle beginning at 2 p.m.

Live questions can be sent in via Twitter to @attsmallbiz or @cyberdustapp using the #BISummit hashtag. The AT&T and Cyber Dust teams will select a handful of questions that will be addressed in real time during Cuban’s question and answer period.

The Shark Tank investor plans to devote at least some of his time to speaking about using new technologies to build business relationships.

“We want to show to business people the value of privacy and networking with Cyber Dust,” said Cuban, who along with Ryan Ozonian founded Cyber Dust, an app where sent messages and media disappear without leaving a trail. “It’s an amazing networking tool that I use to talk to entrepreneurs all day long.”

“We want to show to business people the value of privacy and networking with Cyber Dust,” — Mark Cuban

Entrepreneurs, business owners, and others interested in learning more from Cuban following the live event can ask his advice on Cyber Dust by sending questions to the username askmark.

AT&T is aiming to have a big impact at SXSW.

In addition to sponsoring the live Q&A with Cuban, the company, along with major brands including Lego and Coca-Cola, is partnering with Brand Innovators as a host partner for various other thought leadership panel sessions throughout SXSW Interactive Week.

Brand Innovators holds summits that demonstrate how top brands are leveraging electronic media by providing attendees case studies, keynotes from industry experts, and live Q&As, such as the one Cuban will participate in.

“AT&T and Brand Innovators have been collaborating for years and this event seemed like the perfect opportunity to capture the convergence of tech leaders and thought leadership content,” Lawrence said.

On March 11, Shani Belisle, director of emerging media and innovation at AT&T, will participate in the Brand Innovators’ Social Trends & Digital Innovation panel.

“AT&T and Brand Innovators have been collaborating for years and this event seemed like the perfect opportunity to capture the convergence of tech leaders and thought leadership content,” _ Randal Lawrence, director of marketing communication, business marketing, for AT&T

The company is providing free high-speed Wi-Fi for the Brand Innovators events throughout SXSW to make them more accessible and easier to share.

“[This is] a great opportunity to provide Lamberts with Wi-Fi during this huge tech gathering,” Lawrence said.

Beyond the Brand Innovators’ panels, AT&T also is rolling out a fleet of network enhancements to downtown Austin to boost wireless capacity at SXSW by nearly 60 percent compared to last year.

In 2015, the company saw an all-time high in data traffic at SXSW when more than 37 terabytes of data crossed its network, which is equivalent to someone streaming music for more than 147 consecutive years. AT&T expects to see even more data used at SXSW this year.

Free Wi-Fi also will be available for AT&T customers at Auditorium Shores, 6th Street, the Warehouse District, and Stubbs BBQ, during SXSW.

Lawrence said he believes these efforts will allow more entrepreneurs to “hear from tech leaders and industry experts about understanding how trends and innovations being discussed in Austin could help further their business.”

Going to SxSW? Share your experiences with us at @DallasInnovates


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